Windsor Square jewelry designer Simone Adams will be at Diptyque’s Larchmont Blvd. boutique today from 3 p.m. to 7 p.m. A percentage of the sales will be donated to Alex’s Lemonade Stand Foundation (ALSF), a cancer research charity.
Well known in the neighborhood for her jewelry designs and philanthropic work, Adams frequently supports charities with her jewelry boutiques. She has an annual boutique for Good Samaritan Hospital and also served as president of its support group. She’s also a member of the Needlework Guild of America (NGA).  Her connection to the neighborhood goes back several generations. (By coincidence her grandmother lived across the street from her husband’s grandmother, though they didn’t realize it until much later.)
Her jewelry line, Asbury Adams Jewelry, takes its inspiration from Adams’ formative years spent with leading artists such as David Hockney in the 1980s, and living in Malaga, Spain and Paris. Her love of color and texture comes together in her grown-up version of friendship bracelets made with a variety of silk, cotton, leather and vinyl, paired with rare and semi-precious stones.
Adams was recently inspired (by a mala she’d been given as a child when she met the Dali Lama) to reinvent a new version rather than restring her time worn childhood version. A mala is a strand of 108 beads used to count mantras or prayer breads. Adams designs each mala considering the visual and spiritual characteristics of each stone creating beautiful and functional jewelry.
In her other pieces, Adams taps into  LA’s laid-back vibe and casual style, creating what she calls “a luxe Bohemian sensibility.” Then she adds diamonds of all grades because “everybody deserves a little sparkle.” Her prices range from $35 to $2,000.
“We are always happy to help anyone in need,” said Isabel Mayfield, store manager for Diptyque, whose Larchmont boutique is a top seller for the Parisian brand. “It’s my pleasure to host Simone, who I’ve known for years.”
“Our goal is to raise $2,000 at our event for research and development to help children with cancer,” Adams told the Buzz. “Neighborhood kids from St James School, Oakwood and Larchmont Charter will also have a lemonade stand for ALSF in front of the store during our event.”
