What does a guy do when his favorite small clothing store on Melrose closes shop? He comes up with a weeklong artwalk-type event that promotes shopping in small stores across Los Angeles: ThreadCrawl.
Born and raised in LA, Joshua Jordison is not in the ‘thread trade’ but came up with the seven day long shopping spree he calls ThreadCrawl to get people excited about shopping in bricks and mortar stores. “I got sick and tired of seeing small stores have to close their doors, and streets lined with empty storefronts,” Jordison told the Buzz.
He’s lined up a slew of shops across the LA basin who will offer a standard 20%  discounts storewide for participants who purchase the $17 ticket of admission to ThreadCrawl. The event lasts for one week only, from August 19-25, 2013 and the one-time admission fee can be used repeatedly during the week.
Larchmont Boulevard stores participating in ThreadCrawl include Alternative Apparel, Devall Design, Goorin Bros Hats, The Library, Â Havoc, and Malin & Goetz (we know – they’re not selling clothes but still got on the ThreadCrawl bandwagon.)
Slightly further afield, participating stores on 3rd, Beverly and LaBrea include Civilianaire, Espionage, Fifi & Romeo, Jane, Kelly Cole, Trina Turk and The Way We Wore.
Threadcrawl is donating $2 from every ticket to City of Hope for cancer and diabetes research and care, so you can shop till you drop and still feel good about your support on all fronts.
WOW, Joshua Jordison is a real American hero!!! His is a very creative and helpful idea. I hope it’s a huge success that’s repeated here and elsewhere. Maybe expanded, too: FoodCrawl?